Fast food prices in Wisconsin
Wisconsin ranks 20th cheapest of 51 states for fast food on the Drive Thru Index (score 99, 1% below the national typical price).
691 restaurants, prices as of . See Wisconsin on the map
Key findings
- A McDonald's Big Mac typically costs $5.69 in Wisconsin ($4.99 to $6.39 across 292 restaurants). McDonald's here is 2% below its US typical price.
- A Burger King Whopper typically costs $3.99 in Wisconsin ($3.99 to $6.39 across 105 restaurants). Burger King here is 10% below its US typical price.
- A Wendy's Dave's Single typically costs $6.24 in Wisconsin ($6.19 to $7.89 across 52 restaurants). Wendy's here is 2% above its US typical price.
- A Taco Bell Crunchwrap Supreme typically costs $6.79 in Wisconsin ($5.29 to $7.49 across 145 restaurants). Taco Bell here is level with its US typical price.
- A KFC Chicken Sandwich typically costs $5.69 in Wisconsin ($4.99 to $6.99 across 43 restaurants). KFC here is 2% below its US typical price.
- A Popeyes Classic Chicken Sandwich typically costs $5.49 in Wisconsin ($5.49 to $6.99 across 31 restaurants). Popeyes here is 2% above its US typical price.
- A Chick-fil-A Chicken Sandwich typically costs $5.25 in Wisconsin ($1.00 to $5.69 across 23 restaurants). Chick-fil-A here is level with its US typical price.
The scoop
Chick-fil-A swings widest in WisconsinChick-fil-A has the biggest in-state gap: its priciest store is 55% above its cheapest. The basket runs from $19.38 in Milwaukee, WI to $29.96 in Pewaukee, WI, with the Chicken Sandwich ranging from $1.00 to $5.69.
Burger King lands near the bargain endBurger King ranks 4 of 50 states, where 1 = cheapest. Its Wisconsin median basket is $16.66, 9% below the national typical price, with Marinette, WI at $15.96 and Hudson, WI at $18.76.
Popeyes posts a punchy spreadPopeyes has the second-biggest gap, with its priciest store 43% above its cheapest. Madison, WI has the $22.46 basket, while Deforest, WI reaches $32.16.
McDonald's has the biggest footprintMcDonald's leads the restaurant count with 272 stores compared. Its median basket is $23.26, 2% below the national typical price, with Sturgeon Bay, WI at $20.86 and Superior, WI at $26.46.
Burger King stays most consistentBurger King is the steadiest brand on this Wisconsin map. Its priciest store is 18% above its cheapest, the smallest spread shown.
Every brand in Wisconsin
| Brand | Restaurants | Typical price | Range | Index | Cheapest restaurant |
|---|---|---|---|---|---|
| McDonald's | 292 | Big Mac: $5.69 | $4.99 to $6.39 | 98 | 1132 Green Bay Rd, Sturgeon Bay |
| Burger King | 105 | Whopper: $3.99 | $3.99 to $6.39 | 90 | 2250 Neva Road, Antigo |
| Wendy's | 52 | Dave's Single: $6.24 | $6.19 to $7.89 | 102 | 7035 Durand Avenue, Sturtevant |
| Taco Bell | 145 | Crunchwrap Supreme: $6.79 | $5.29 to $7.49 | 100 | 1140 Koeller, Oshkosh |
| KFC | 43 | Chicken Sandwich: $5.69 | $4.99 to $6.99 | 98 | 2333 S Business Dr, Sheboygan |
| Popeyes | 31 | Classic Chicken Sandwich: $5.49 | $5.49 to $6.99 | 102 | 644 State St., Madison |
| Chick-fil-A | 23 | Chicken Sandwich: $5.25 | $1.00 to $5.69 | 100 | 2645 S 108th St, West Allis |
Price history
Drive Thru Index has recorded these prices every day since 30 September 2026. Each figure is the typical (median) price across the brand's restaurants here on that day. Comparisons with earlier dates appear here as the daily record builds up.
| Brand | Item | Today | 7 days ago | 30 days ago | 1 year ago | Trend |
|---|---|---|---|---|---|---|
| McDonald's | Big Mac | $5.69 | — | — | — | |
| Burger King | Whopper | $3.99 | — | — | — | |
| Wendy's | Dave's Single | $6.24 | — | — | — | |
| Taco Bell | Crunchwrap Supreme | $6.79 | — | — | — | |
| KFC | Chicken Sandwich | $5.69 | — | — | — | |
| Popeyes | Classic Chicken Sandwich | $5.49 | — | — | — | |
| Chick-fil-A | Chicken Sandwich | $5.25 | — | — | — |
Cities in Wisconsin
Rank is within the state, 1st being the cheapest, on each brand's own index.
| City | Restaurants | Index | Cheapest rank |
|---|---|---|---|
| Milwaukee | 69 | 98 | 10th |
| Madison | 26 | 99 | 16th |
| Kenosha | 24 | 98 | 11th |
| Green Bay | 22 | 100 | 20th |
| Racine | 17 | 98 | 12th |
| Appleton | 15 | 98 | 13th |
| Eau Claire | 13 | 99 | 17th |
| Janesville | 13 | 97 | 7th |
| Sheboygan | 11 | 99 | 18th |
| Waukesha | 11 | 98 | 14th |
| West Allis | 10 | 96 | 5th |
| La Crosse | 9 | 98 | 15th |
| Oshkosh | 9 | 94 | 1st |
| Beloit | 9 | 94 | 2nd |
| De Pere | 8 | 94 | 3rd |
| Wauwatosa | 8 | — | — |
| Fond Du Lac | 8 | 94 | 4th |
| Oak Creek | 8 | 96 | 6th |
| Wausau | 7 | 97 | 8th |
| Manitowoc | 6 | — | — |
| Fitchburg | 6 | — | — |
| Stevens Point | 6 | 97 | 9th |
| Plover | 6 | — | — |
| Hudson | 6 | — | — |
| Sun Prairie | 6 | — | — |
| Onalaska | 5 | — | — |
| Greenfield | 5 | — | — |
| Oconomowoc | 5 | 102 | 21st |
| Menasha | 5 | — | — |
| West Bend | 5 | 104 | 22nd |
| Pewaukee | 5 | — | — |
| Germantown | 5 | — | — |
| New Berlin | 5 | — | — |
| Brookfield | 5 | 99 | 19th |
Questions people ask
- Is fast food expensive in Wisconsin?
- Wisconsin ranks 20th cheapest of 51 states for fast food on the Drive Thru Index (score 99, 1% below the national typical price).
- How much is a McDonald's Big Mac in Wisconsin?
- As of 2026-09-30, a Big Mac costs $4.99 to $6.39 at 292 McDonald's restaurants in Wisconsin, typically $5.69.
- Where is the cheapest McDonald's in Wisconsin?
- The cheapest McDonald's in Wisconsin is at 1132 Green Bay Rd, Sturgeon Bay, comparing the same basket at 292 restaurants (Drive Thru Index, 2026-09-30).
- How much is a Burger King Whopper in Wisconsin?
- As of 2026-09-30, a Whopper costs $3.99 to $6.39 at 105 Burger King restaurants in Wisconsin, typically $3.99.
- Where is the cheapest Burger King in Wisconsin?
- The cheapest Burger King in Wisconsin is at 2250 Neva Road, Antigo, comparing the same basket at 105 restaurants (Drive Thru Index, 2026-09-30).
- How much is a Wendy's Dave's Single in Wisconsin?
- As of 2026-09-30, a Dave's Single costs $6.19 to $7.89 at 52 Wendy's restaurants in Wisconsin, typically $6.24.
- Where is the cheapest Wendy's in Wisconsin?
- The cheapest Wendy's in Wisconsin is at 7035 Durand Avenue, Sturtevant, comparing the same basket at 52 restaurants (Drive Thru Index, 2026-09-30).
- How much is a Taco Bell Crunchwrap Supreme in Wisconsin?
- As of 2026-09-30, a Crunchwrap Supreme costs $5.29 to $7.49 at 145 Taco Bell restaurants in Wisconsin, typically $6.79.
- Where is the cheapest Taco Bell in Wisconsin?
- The cheapest Taco Bell in Wisconsin is at 1140 Koeller, Oshkosh, comparing the same basket at 145 restaurants (Drive Thru Index, 2026-09-30).
- How much is a KFC Chicken Sandwich in Wisconsin?
- As of 2026-09-30, a Chicken Sandwich costs $4.99 to $6.99 at 43 KFC restaurants in Wisconsin, typically $5.69.
- Where is the cheapest KFC in Wisconsin?
- The cheapest KFC in Wisconsin is at 2333 S Business Dr, Sheboygan, comparing the same basket at 43 restaurants (Drive Thru Index, 2026-09-30).
- How much is a Popeyes Classic Chicken Sandwich in Wisconsin?
- As of 2026-09-30, a Classic Chicken Sandwich costs $5.49 to $6.99 at 31 Popeyes restaurants in Wisconsin, typically $5.49.
- Where is the cheapest Popeyes in Wisconsin?
- The cheapest Popeyes in Wisconsin is at 644 State St., Madison, comparing the same basket at 31 restaurants (Drive Thru Index, 2026-09-30).
- How much is a Chick-fil-A Chicken Sandwich in Wisconsin?
- As of 2026-09-30, a Chicken Sandwich costs $1.00 to $5.69 at 23 Chick-fil-A restaurants in Wisconsin, typically $5.25.
- Where is the cheapest Chick-fil-A in Wisconsin?
- The cheapest Chick-fil-A in Wisconsin is at 2645 S 108th St, West Allis, comparing the same basket at 22 restaurants (Drive Thru Index, 2026-09-30).
How these prices are measured
Every day we check the menu at every US restaurant of each chain, through the same ordering app its customers use, and record each item's pickup price. Restaurants are compared on a basket of items every full-menu restaurant of that brand sells. An index of 100 is the brand's typical (median) US restaurant, so 95 means 5% cheaper and 110 means 10% pricier. Brands are only ever compared with themselves, never with each other.
Citing this data: Source: Drive Thru Index (https://drivethruindex.com/prices/wisconsin), prices checked 2026-09-30. You are welcome to quote any figure on this page.