Fast food price insights
What the drive-thru really costs: prices from 22 fast food restaurants in Iceland across 1 chains, checked 2026-10-04. Every figure below compares each restaurant's own pickup price from the brand's ordering app, so the numbers are what you would actually pay at the window.
Data as of . Updated daily. Prices are in Icelandic krónur.
Key findings
- Domino's has the biggest price gap between locations: its priciest restaurant charges 0% more than its cheapest for the same basket. Domino's has the smallest gap, 0%.
- Reykjavík, CR is the biggest cluster of bargain fast food in Iceland: 10 of its 10 restaurants rank in their brand's cheapest fifth nationally.
- A Domino's Margarita (large) costs 3,790 kr at every one of its 22 restaurants in Iceland: the brand charges one price nationwide.
- For Domino's, Reykjavík, CR has the most bargain restaurants: 10 of 10 are in the brand's cheapest fifth nationally.
Cheapest to most expensive regions
Each region's Drive Thru Index score averages every brand's typical basket there against that brand's own national typical price, so 100 is the national norm, 90 is 10% cheaper and 120 is 20% pricier. Brands are never compared with each other.
| Rank | Region | Index | vs national | Brands | Restaurants compared |
|---|---|---|---|---|---|
| 1 | Capital Region | 100 | +0% | 1 | 17 |
Bargain clusters
Where cheap fast food clusters: the places with the most restaurants whose basket ranks in their own brand's cheapest fifth nationally. Each brand is judged against itself, never against another brand's prices.
| City, all brands | Bargain restaurants | Restaurants compared | Share |
|---|---|---|---|
| Reykjavík, CR | 10 | 10 | 100% |
| Kópavogi, CR | 3 | 3 | 100% |
| Hafnarfirði, CR | 2 | 2 | 100% |
| Keflavik, SN | 2 | 2 | 100% |
| Mosfellsbæ, CR | 1 | 1 | 100% |
| Brand | Top bargain cities | Top bargain regions |
|---|---|---|
| Domino's | Reykjavík, CR (10 of 10) | CR (17 of 17) |
By brand
| Brand | Restaurants | Item | Typical price | Range | Cheapest region | Priciest region | Gap between locations | Delivery vs pickup |
|---|---|---|---|---|---|---|---|---|
| Domino's | 22 | Margarita (large) | 3,790 kr | 3,790 kr to 3,790 kr | Capital Region | Capital Region | 0% | — |
Questions people ask
- How much does a Domino's Margarita (large) cost in Iceland?
- As of 2026-10-04, a Margarita (large) costs 3,790 kr at all 22 Domino's restaurants.
How the index works
Every day we check the menu at every US restaurant of each chain, using the same ordering app its customers use, and record each item's pickup and delivery price. Restaurants are compared on a basket of items that every full-menu restaurant of that brand sells, so a comparison is never skewed by a missing item. Restaurants with a limited menu, and prices that are clearly a menu code error, are left out of comparisons. "Typical" means the median restaurant.
Browse prices for every state and city or download states.csv and cities.csv.
Citing this data: Source: Drive Thru Index (https://drivethruindex.com), prices checked 2026-10-04. Journalists are welcome to quote any figure on this page.