Fast food price insights
What the drive-thru really costs: prices from 57 fast food restaurants in Denmark across 1 chains, checked 2026-10-05. Every figure below compares each restaurant's own pickup price from the brand's ordering app, so the numbers are what you would actually pay at the window.
Data as of . Updated daily. Prices are in Danish kroner.
Key findings
- Sunset Boulevard has the biggest price gap between locations: its priciest restaurant charges 0% more than its cheapest for the same basket. Sunset Boulevard has the smallest gap, 0%.
- Kolding, 83 is the biggest cluster of bargain fast food in Denmark: 2 of its 2 restaurants rank in their brand's cheapest fifth nationally.
- Southern Denmark is the cheapest region for fast food overall (Drive Thru Index 100, where 100 is the national typical price) and Zealand the most expensive (100), averaging each brand against its own national prices.
- A Sunset Boulevard Hereford Classic costs 89.00 kr at every one of its 46 restaurants in Denmark: the brand charges one price nationwide.
The scoop
Denmark’s baskets are identical everywhereKFC, Max and Sunset Boulevard all show a 0% spread between their cheapest and priciest stores across Denmark. Each brand’s basket costs the same at every location in view, making national pricing the day’s clearest pattern.
Sunset Boulevard has Denmark’s widest footprintSunset Boulevard leads the map with 46 restaurants, compared with 6 for Max and 3 for KFC. Its prices are identical nationwide, including a Hereford Classic at 89.00 kr everywhere.
KFC keeps its Colonel’s price fixedKFC’s Colonel’s burger is 50.00 kr at every one of the 3 stores compared. Its basket is also fixed at a median of 153.00 kr, with no location sitting above or below another.
Cheapest to most expensive regions
Each region's Drive Thru Index score averages every brand's typical basket there against that brand's own national typical price, so 100 is the national norm, 90 is 10% cheaper and 120 is 20% pricier. Brands are never compared with each other.
| Rank | Region | Index | vs national | Brands | Restaurants compared |
|---|---|---|---|---|---|
| 1 | Southern Denmark | 100 | +0% | 1 | 16 |
| 2 | North Jutland | 100 | +0% | 1 | 6 |
| 3 | Central Jutland | 100 | +0% | 1 | 12 |
| 4 | Capital Region | 100 | +0% | 1 | 7 |
| 5 | Zealand | 100 | +0% | 1 | 5 |
Bargain clusters
Where cheap fast food clusters: the places with the most restaurants whose basket ranks in their own brand's cheapest fifth nationally. Each brand is judged against itself, never against another brand's prices.
| City, all brands | Bargain restaurants | Restaurants compared | Share |
|---|---|---|---|
| Kolding, 83 | 2 | 2 | 100% |
| Viborg, 82 | 2 | 2 | 100% |
| København, 84 | 2 | 2 | 100% |
| Odense, 83 | 2 | 2 | 100% |
| Esbjerg Ø, 83 | 1 | 1 | 100% |
| Brand | Top bargain cities | Top bargain regions |
|---|---|---|
| Sunset Boulevard | — | 83 (16 of 16), 82 (12 of 12) |
By brand
| Brand | Restaurants | Item | Typical price | Range | Cheapest region | Priciest region | Gap between locations | Delivery vs pickup |
|---|---|---|---|---|---|---|---|---|
| Sunset Boulevard | 46 | Hereford Classic | 89.00 kr | 89.00 kr to 89.00 kr | Southern Denmark | Zealand | 0% | — |
Questions people ask
- How much does a Sunset Boulevard Hereford Classic cost in Denmark?
- As of 2026-10-05, a Hereford Classic costs 89.00 kr at all 46 Sunset Boulevard restaurants.
How the index works
Every day we check the menu at every US restaurant of each chain, using the same ordering app its customers use, and record each item's pickup and delivery price. Restaurants are compared on a basket of items that every full-menu restaurant of that brand sells, so a comparison is never skewed by a missing item. Restaurants with a limited menu, and prices that are clearly a menu code error, are left out of comparisons. "Typical" means the median restaurant.
Browse prices for every state and city or download states.csv and cities.csv.
Citing this data: Source: Drive Thru Index (https://drivethruindex.com), prices checked 2026-10-05. Journalists are welcome to quote any figure on this page.