Drive Thru
Index

Matsuya prices in Niigata

16 Matsuya restaurants in Niigata, prices checked 2026-10-07.

Key findings

The scoop

Matsuya Keeps Every Niigata Basket Identical

Matsuya’s basket costs ¥2,430 at all 16 stores compared. There is no price spread anywhere in the prefecture of Niigata.

Niigata Lands Seventh Cheapest

Matsuya’s basket ranks 7 of 42 prefectures, where 1 is cheapest. That puts the prefecture of Niigata among Japan’s lower-priced areas for this basket.

Niigata Matches The National Typical Price

Matsuya’s ¥2,430 median basket is exactly in line with its national typical price. The 牛めし 並盛 is ¥460 everywhere in the prefecture.

Every Matsuya in Niigata, by town

Each restaurant links to its full menu with prices. A town with its own page links to it, where every brand there is compared.

CityRestaurantsTypical Gyumeshi (regular)Restaurant
上越市2¥460新潟県上越市土橋2600 · all 2 in 上越市
新潟市9¥460新潟県新潟市中央区姥ケ山63-1 · all 9 in 新潟市
新発田市1¥460新潟県新発田市小舟町1-7-6
柏崎市1¥460新潟県柏崎市東柳田23-3
見附市1¥460新潟県見附市上新田町字下野沖514-1
長岡市2¥460新潟県長岡市堺東町7 · all 2 in 長岡市

More prices

Questions people ask

How much is a Matsuya Gyumeshi (regular) in Niigata?
As of 2026-10-07, a Gyumeshi (regular) costs ¥460 at 16 Matsuya restaurants in Niigata, typically ¥460.
Where is the cheapest Matsuya in Niigata?
The cheapest Matsuya in Niigata is at 新潟県長岡市新組町2281-1, 長岡市, comparing the same basket at 16 restaurants (Drive Thru Index, 2026-10-07).

How these prices are measured

Every day we check the menu at every restaurant of each chain, through the same ordering app its customers use, and record each item's pickup price. Restaurants are compared on a basket of items every full-menu restaurant of that brand sells. An index of 100 is the brand's typical (median) restaurant in the country, so 95 means 5% cheaper and 110 means 10% pricier. Brands are only ever compared with themselves, never with each other.

Citing this data: Source: Drive Thru Index (https://drivethruindex.com/brands/matsuya-jp/niigata), prices checked 2026-10-07. You are welcome to quote any figure on this page.

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